Announcement
The Complete System for Building Strength, Losing Fat, and Taking Control of Your Health
Choose Your Path
The Iron Forge (Men's Coaching)
IRON FORGE TRAINING TEAM
$25 /month
Get the app and join us in our current 4 week rotating mesocycle (hypertrophy, strength, power, work capacity)
Access to a library of 18+ training plans for every goal and equipment setup
Protein first nutrition with AI meal plan generator and custom meal plans
Iron Forge Brotherhood community access
Weekly Thursday coaching calls with Josh Holyfield
Complete 23 video education library
IRON FORGE PRIVATE COACHING
$2,500 / 12 weeks
12 weeks of dedicated personal coaching built around your life
Custom training and nutrition protocols for your exact situation
Daily coach access through the Iron Forge app
Weekly one on one calls to optimize everything
Lab review and custom protocols for HRT and peptide therapy as needed
Lifetime access to the Iron Forge community and complete training library after you finish
Powerhouse Fitness (Women's Coaching)
POWERHOUSE FITNESS TRAINING TEAM
$20 /month
Get the app and follow the program alongside other women in the community
Full curriculum covering training, nutrition, supplementation, hormone health, and sustainable habits
Meal plan generator based on your goals and preferences
Private community access with direct support and real answers
Everyone trains on the same week, same workouts, supporting each other through the process
POWERHOUSE FITNESS TRAINING TEAM
$2,500 / 12 weeks
12 weeks of dedicated personal coaching built around your life
Custom training and nutrition protocols for your exact situation
Daily coach access through the app
Weekly one on one calls to optimize everything
Lab review and custom protocols for hormone optimization and peptide therapy as needed
Lifetime access to the Powerhouse community and complete training library after you finish
What Our Members Are Saying
Damien M.
"I would definitely have to say it's 100% worth it. It's going to be hard at first, but it gets easy."
Diron H.
""I would encourage them to do this because they're looking for that path. They need somebody to guide them. You got to be dedicated, you got to do the work, you got to pay the rent. But if the path is there, something you don't have to think about except follow what's going on and do the work, it's going to work for you.""
Tyler M.
"There are a lot of gimmicks out there. This is not one of them. This is raw, this is real. These are passionate people who say what they mean and mean what they say. It'll be worth every second, every dime, every penny, every rep."
Tim C.
"Yeah absolutely do it. If you're on the fence, just do 12 weeks of it and you're going to be like wow. About four weeks in you're going to be like this is working, this is working."
My name is Josh Holyfield and I have a simple goal:
My name is Josh Holyfield and I have a simple goal: to help people stop guessing and start making real progress with their health.
Fitness saved my life when I hit rock bottom. It became the foundation for rebuilding everything else.
If you are like most people I work with, you have tried things before. You have followed programs, bought supplements, and put in the effort. But the results never stuck. Or maybe you are just getting started and you want to do it right the first time.
Here is what I have learned helping thousands of people through this: most are going through it alone. They are overwhelmed with conflicting information and have no clear system to follow.
That is why I built this. A simple structure that fits around your life. Training, nutrition, supplementation, and support in one place. No confusion. No guesswork. Just the tools and accountability you need to get results and keep them.
At some point, everyone sacrifices their goals. I am here to help you get back on track.
Not Sure Where To Start?
Use the quiz below to tell us where you are and what you need. We'll point you in the right direction.
Warning: This isn't a quick fix. Real change takes time, consistency, and doing uncomfortable things. But if you're willing to do the work, it absolutely works.
My promise: As long as you're committed to yourself, I'm committed to helping you.
just want a program?
Proven training programs you can follow on your own. One payment, lifetime access.
18+ different programs for every goal
Bulking and cutting protocols
Home and gym versions available
Nutrition guides included
Lifetime access to all updates
Start Here if Money's Tight
If you can't afford coaching right now, that's okay. I have a free program you can use forever.
Complete training program
Nutrition basics
Access to Iron Forge Brotherhood Facebook group
Want A Sneak Peek Of Our Community?
Join The Iron Forge Brotherhood
Skool Community
We believe that men are not support to suffer alone in silence - feeling isolated in their struggles and challenges.
We are pack animals and the best way to create personal growth and development in the most efficient, sustainable, and effective way is surround yourself with a pack of likeminded man who share a common system of values and common goal.
Our Brotherhood consists of a 30,000 member community where men hold each other accountable, share their hardships (and how to overcome them), and push each other to show up as the absolute best at everything they do.
If you're not ready to sign up, join our Facebook Group for a preview of the community that is responsible for saving thousands of lives, careers, marriages, and families.
